top of page
Drums on Sand

The New Standard
In Market Research

Use Data to Get a 360-Degree View of Your Business and uncover insights.

WHO WE ARE

Exofield® is an innovative market research firm with experience in providing consultancy in market research, data collection, brand research, strategy development and third party quality control, and assurance service.

We’re a group of industry experts, committed to exceeding expectations by providing high quality data collection and market research services with a personal touch

shoop.jpg
fff.jpg

Know what matters most in your business.

 

Whether you want to know who your target audiences are, how to reach them, who your competition is, how to price your products or services, or something completely different, we have a wide variety of market research and advanced analytics solutions to meet your unique needs. Whether your challenge is in operations, finance, pharmaceutical, Agriculture, retail and consumer, or perhaps you’re not sure exactly what your issue is — we'll work with you to define the problem, and we guarantee to deliver a solution

 

WHY CHOOSE EXOFIELD?

PROCESS

Market Research Consulting that is strategic and practical.

Everything we do at EXOfield is focused on the practical application of research outcomes, in order to achieve the commercial objectives of our clients. We don’t just conduct research for research’s sake.

From the beginning, we take a collaborative approach to understand your business needs and opportunities. Then, we create a custom research design that will address the range of project objectives — ensuring robust and representative samples, a valid survey design and rigorous analysis. 

 

Most importantly, we present our findings with an emphasis on data-driven recommendations and implementation strategies.  to help our clients understand the outcomes of our findings and identify initiatives to create positive change.

KEY AREAS OF EXPERTISE

Quantitative & Qualitative Research
Concept Development | Ideation | Customer Experience | Executive Interviewing | Survey Design & Analysis
Data Analytics | Experimental Design | In-Market Testing | Sensory Testing | Price Testing | Brand & Advertising Testing 

Customer Experience

Systematically listening to customers is essential to creating a customer-centric organization. From research to tracking, dashboard reporting, strategic insights, and CX implementation, our research consulting firm offers a full end-to-end experience.

Market Exploration

we apply extensive analytical methods to uncover unique opportunities for our clients. Covering the basics of “Who are your customers? Which customers are the most valuable? And to much more complex aspects of market exploration.

Quality Control Services

For those who are looking to conduct only quality control / assurance checks to ascertain the quality of data, we work with you to create bespoke and sophisticated control checks to suit your needs. From forensic checks, Telephone validation we verify  your data  

Brand Research

we can open up a whole new world of brand measurement and understanding. Our application of text analytics shows us why customers are buying your product (or not) — so your organisation can make informed business decisions.

Collaborating at Work
RESULTS

Providing business-quality data and critical insights.

Headquartered in Accra, Ghana with years of consulting experience across diverse industries and business models, our market research team has a strong commercial focus and is equipped to answer any question that impacts your business. Such as:

How engaged are my customers and how can I improve their satisfaction and loyalty? ​

How healthy is my brand and is it positioned optimally in the market? ​Is my advertising and communication strategy working?​

Are there opportunities in the market where I can develop new products and services?

Who are my competitors in the market and how do customers perceive our brand when making purchase decisions?​

Research-analysis-640x457_edited.jpg

Be a Data-Driven Leader Today
We send occasional deep dive, insights and updates to our community members

Thanks for subscribing!

bottom of page